(Fort Lauderdale) November 1, 2017
Broward County Mayor Barbara Sharief is pleased to announce the launch of her Pinterest page. The popular social media platform is yet another mode of communication for the technologically-savvy Sharief. The official Barbara Sharief Pinterest page includes a variety of boards (groupings of photos and graphics) related to Broward County.
They include Broward Arhcitectural Gems, area restaurants and other topics related to the area and the Mayor’s constituency. Perhaps the most intriguing board on the Pinterest page is “Broward Means Business” a series of photos related to local businesses involved in the recent initiative spurred on by Broward County that highlighted entrepreneurs and local stores. Ms. Sharief is not only active on Pinterest but is also present on a regular basis on Twitter and Facebook. By posting photos of herself attending various charity functions, restaurants and boutiques, she is highlighting and cross-promoting local establishments in a powerful and sophisticated way that brings new attention to area companies.
There is a strong philanthropic quality to Ms. Sharief’s social media presence as well. Her photos and links go beyond the common attention-seeking modalities of most political figures as she integrates her activities in a way that helps shine a light on the events, businesses and personalities of Broward County.
Fort Lauderdale, the largest city in Broward County, is one of the more culturally diverse and vibrant communities in the country. Situated between Miami and West Palm Beach, it is a city full of exciting developments both from a business and artistic perspective. Ms. Sharief’s boards dedicated to the city’s history and restaurants brings these qualities to the forefront of her Pinterest presence as well.